First, liability for Rick. A corp. is as different as you and I. It is a separate entity. If some fool decides he has a claim of some sort and wants to sue, he can sue the new corp, but the buck stops there. Rick's assests would not be touchable. Before, all the exposure for anything Joe Bornstein or others could concoct would be on Rick's shoulders.

Accounting. Now the finances in and out of the org. will be separate from Rick's. He'll be able to separate money received from this site from his personal finances.

Last, and this is the wildcard, being incorporated gives a "sense" of ligitimacy to most groups who collect dues, fees etc which funds are passed through to the sole benefit of the organization. Prospective members should justifiably be more inclined to donate to a non-profit. Your donations were not and will not become tax deductible, but that shouldn't matter for the miniscule amount that this org. receives each year.

But, we have plans to generate more money to both support this site and all other "things" geocaching.

That's the reader's digest version. I felt strongly about this so getting this set up didn't result in any attorney's fees incurred, always a good thing!